Big Data: A Driving Force of Professional Sports

business analytics, business intelligence, big data, bi tools

Business Analytics Helps Sports Teams Succeed

The growing importance of analytics in sports franchise operations is an interesting development for sports enthusiasts all over the world. In recent years, big data and advanced analytical techniques are increasingly being integrated into every aspect of the sports industry. Sports teams are utilizing big data analytics in game management, training and practice methods, player development, business intelligence, and financial decision making. With the annual global sports revenues in the hundreds of billions of dollars, it is not difficult to see why sports are proving grounds for analytic technologies.

The incentive to employ big data in sports has developed from the combination of increasingly available data and considerable advancement in computing power and technology. Devices including wearable cameras and sensors are used to record key aspects of the performance of players. Smart usage of these technologies and the growing data sets enables managers to implement strategies to improve performance on the field. This may include dietary changes, revised training levels, and changes in fan interactions.

The English Premier League soccer team Arsenal is among the top soccer clubs that have incorporated big data analytics into their operations. The club has heavily invested in an analytics and data collection team. Arsenal’s Emirates stadium has eight cameras that track the movements and interactions of every player. This system provided by Prozone can generate 1.4 million data points in one game, the equivalent of 10 data points/second for each player.

The system also aids in the analysis of thousands of games all over the world using automated algorithms and manual coding. This serves to improve the overall value and accuracy of the big data analysis. With big data, managers and players can have access to varied classes of information including time when players are not interacting directly with the ball, which makes up the larger percentage of the total game time. Leading BI Analytics products like Jaspersoft provides the most flexible, cost effective and widely deployed business intelligence suite in the world, enabling better decision-making through highly interactive web-based reports, dashboards and analysis

Wearable technology also plays a role in the collection of large volumes of data on and off the pitch, which is essential for performance improvement. For instance, rugby and American football teams have been able to reduce player injuries through wearable sensors that monitor certain events including intensity and collision impacts. Analysis of this data and historical data sets is instrumental in the prevention of injuries and ensuring cost-efficiency

The usage of big data is not limited to game management and personnel decisions. Analytics have crossed over into the boardrooms where leagues and teams employ big data to make a key decision regarding marketing, pricing, distribution, and resource allocation. The purpose of sports analytics as a component of BI tools is to aid sports organizations to make better financial assessments. The achievement on the field has to be paired with managing financial targets. Jaspersoft enables to adapt to the new, virtualized world by providing a complete spectrum of on-premise, multi-tenant SaaS and cloud-based deployment options for both embedded and standalone business intelligence.

Dynasoft’s Big Data Services

Dynasoft Synergy is helping customers to migrate from Legacy BI systems to new wave leading BI systems like Jaspersoft which leverages on big data to offer big data analytics solutions. Jaspersoft builds other functionalities like data analysis, dashboard, and data integration around JasperReports, rounding out its usefulness as a complete business intelligence tool Learn more by contacting us through our website and take your game to the next level.